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Released April 2

The New Focus SAM²
Overview

Builds

3

Price Range

($6,631)–($9,889)

Wheels

29″ / 27.5″ Aluminum

Suspension

Full, 165 / 170mm

Frame Material

Aluminum

Just send it! The FOCUS SAM² is made for the toughest trails in the world. The perfect bike for all gravity fans who demand the most from an e-mountain bike. It truly lives up to its Designed for Down claim. Fully tuned for downhill performance, the FOCUS SAM² offers maximum control at top speeds.

The SAM² begs you to release the brakes and knows no boundaries other than your own. This

is ensured by the sophisticated geometry, perfectly tuned kinematics, and thoughtful specification.

Less is more: Reduced to the minimum, nothing distracts you. And because the minimum is perfectly implemented, nothing disturbs your ride. A specialist for specialists. So hands off the brakes and let's go.

The highs and lows of this model family

Compare the SAM Range
MSRP
($6,631)($8,376)($9,889)
Spec Level
Weight
58.4 lbs57.3 lbs56.9 lbs
Fork
Fox Float 38Fox Factory Float 38RockShox ZEB Ultimate
Brakes
Shimano Deore Hydraulic DiscTRP Hydraulic DiscSRAM Hydraulic Disc
Motor
Bosch 600W 85Nm mid-driveBosch 600W 85Nm mid-driveBosch 600W 85Nm mid-drive
Battery
Bosch 600WhBosch 600WhBosch 600Wh
Groupset
DeoreEagle 90 TransmissionGX Eagle Transmission
Drivetrain
1 × 121 × 121 × 12 Electronic
Seatpost
RigidDropperDropper
Spec Level

Based on build material and quality level of the frame, fork, wheelset, groupset, suspension system, and more.

Geometry
Wheels
27.5″ / 29″27.5″ / 29″27.5″ / 29″27.5″ / 29″
630639648666
435465490520
1.451.371.321.28
572604633667
390420440460
77.577.577.577.5
110120130150
64.564.564.564.5
20202020
781816845884
448448448448
1,2281,2631,2921,331
44444444
124123123123
820820820820
Stem Length
50505050
Crank Length
165165165165
Handlebar Width
800800800800

🐐 Measurements listed in mm and degrees

Reviews
Pinkbike
First Look: The Focus SAM² eMTB Is An Absolute Unit

Apr 2, 2025 · Seb Stott

In theory, having the hoses enter the middle of the head tube rather than one side should make swapping brake levers easier, but my test bike had the rear hose cut short for neatness and it wasn't long enough to change it from the right-hand side to the left..

Read Review